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Keepit Unveils the Keepit Partner Network, Evolving to a ‘Partner Only’ Strategy

Keepit Unveils the Keepit Partner Network, Evolving to a 'Partner Only' Strategy

Keepit, a global leader in cloud backup and recovery solutions, proudly announces the launch of the Keepit Partner Network, reinforcing its commitment to a “partner first” approach and evolving it into “partner only”. This strategic move is a testament to Keepit’s successful growth trajectory, reflecting its stability, and dedication to empowering partners for unparalleled success.

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“ states Craig Bumpus, Chief Revenue Officer at Keepit. ”

A testament to success and growth

Keepit’s journey is marked by triumphs, and the launch of the Keepit Partner Network underscores its commitment to growth and stability. Bolstered by $40 million worth of new funding, a recently opened London office, and strategic hires across existing markets, Keepit is poised for continued success in the dynamic landscape of data protection.

“The launch of the Keepit Partner Network is a pivotal moment for us. It not only mirrors our commitment to growth but underlines our new “partner only” strategy. Our recent achievements, including new funding and expanded offices, set the stage for a thriving partnership ecosystem,” states Craig Bumpus, Chief Revenue Officer at Keepit.

Keepit Partner Network already a Canalys Quadrant Scaler:

Named as a “scaler” by Canalys, Keepit’s Partner Program has rapidly ascended in the Canalys Managed Backup and Disaster Recovery Matrix 2023. This recognition highlights the program’s swift growth and outstanding performance, positioning it as a strategic ally in the crucial realm of data protection during a time where data security is paramount.

Attractive margins and dedicated support

Tailored for resellers, Managed Service Providers (MSPs), and Distributors, the Keepit Partner Network elevates partner engagement. Partners are classified into “registered,” “select,” and “elite” categories based on their value to Keepit and how invested they are in growing their business with Keepit and in strengthening their technical understanding of Keepit’s products, ensuring tailored support for diverse needs. The program offers a user-friendly product that is not only easy to sell but also easy to manage.

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Partners enjoy attractive margins, dedicated sales and marketing support, and collaboration with dedicated regional partner managers who are focused on partner success. Both online and in-person technical training is available to equip partners with the knowledge needed to navigate the competitive landscape effectively.

The ethos of being “partner only” is woven into the fabric of the Keepit Partner Network. Partners participate in summits, connecting directly with the Keepit team and C-level executives, fostering a sense of community and shared success. Keepit actively funnels leads to its partners, demonstrating a commitment to mutual growth.

Giving customers the last line of cyber defense

Partners incorporating Keepit’s best-in-class cloud backup and recovery solution into their portfolio gain significant advantages. In an era of escalating cyber threats, Keepit ensures partners empower their clients to maintain control over critical information, serving as the last line of defense against potential data loss: With Keepit’s award-winning SaaS data protection solution for Entra ID (formerly Azure AD), and with backup and recovery for an unrivaled number of key Microsoft SaaS applications, Keepit is the go-to vendor for cloud backup for organizations and partners can reassure customers that access to Microsoft environments is always available.

[To share your insights with us, please write to sghosh@martechseries.com]

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