James Bennie, Regional Vice President - Customer Success at impact.com.
James is a senior member of the leadership team at global marketing technology company, Impact. In his current role as Regional Vice President, Customer Success, EMEA, James works with Impact's key clients to drive growth through marketing and manages the Customer Success team across EMEA. James has over a decade of experience in senior roles within the performance marketing industry; including management roles at Affilinet. James is a frequent speaker at leading industry events and an active member of the IAB Performance Advisory team.
Driven by demonstrable returns, brands frequently turn to partnerships to drive revenues – but like all forms of digital marketing, partnerships can fall prey to...