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Xtract One Technologies Partners with H-E-B Center at Cedar Park to Secure All Venue Entrances

Xtract One Technologies Partners with H-E-B Center at Cedar Park to Secure All Venue Entrances

The 8,000-Capacity Arena Will Deploy Xtract One’s SmartGateway to Enhance Security Measures and Patron Experience

Xtract One Technologies, a leading technology-driven threat detection and security solution that prioritizes the patron access experience by leveraging AI, announced its SmartGateway system has been selected to protect all entrances of H-E-B Center at Cedar Park, a 8,000-capacity multi-purpose entertainment facility in Central Texas.

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H-E-B Center is home of the Texas Stars, the American Hockey League affiliate of the NHL’s Dallas Stars and the Austin Spurs, the NBA G League affiliate of the San Antonio Spurs. The venue hosts more than 150 events per year, which includes concerts, family shows, other live sporting events and trade shows. This partnership between Xtract One and H-E-B Center signifies a major achievement in implementing streamlined, efficient, and contemporary entry security measures to improve venue safety, reduce wait times, and enhance the overall entertainment experience for patrons. With this collaboration, Xtract One will work closely with H-E-B Center to deploy a cutting-edge security and weapon detection technology solution that aligns with their mission to provide each guest with a unique and memorable venue experience.

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“The implementation of Xtract One’s SmartGateway will enable us to continue to provide security for our guests while also improving their experience by decreasing entry time,” said Michael Delay, Chief Operating Officer and General Manager of H-E-B Center at Cedar Park.

Xtract One’s SmartGateway system replaces intimidating, traditional metal detectors and delivers fast, reliable, and seamless screening solutions for large, ticketed venues to allow for high throughput. The system leverages AI-powered sensors to detect threats without invading guests’ sense of privacy and comfort. SmartGateway unobtrusively scans patrons for weapons and other prohibited items as they enter the venue, optimizing their experience by reducing time spent in security lines and allowing patrons to quickly, and safely, enter the venue to enjoy their event.

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“We are thrilled to partner with H-E-B Center at Cedar Park to provide our advanced security solution to help improve patron safety and enhance the existing security measures,” said Peter Evans, CEO of Xtract One. “This collaboration marks a significant step in advancing and modernizing venue security, all while prioritizing the overall patron experience. Our goal is to help create an even more secure and memorable entertainment space for anyone going to the venue.”

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