WISeKey International Holding a global leader in cybersecurity, digital identity, and Internet of Things (IoT) solutions operating as a holding company, through its subsidiary WISe.ART, a leader in the field of digital art and luxury collectibles, together with GMA, proudly announce the launch of the Digital Renaissance initiative in Rome. This cutting-edge project represents a transformative leap in the promotion, investment, and preservation of art.
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WISe.ART and GMA’s Digital Renaissance initiative kicks off with the celebrated work of Pedro Sandoval, an artist renowned for his unique blend of contemporary and classical influences. His latest collection, rooted in the heritage of Italian masters and enriched with advanced digital identity techniques, semiconductors, and artificial intelligence, is set to revolutionize the art world. This collection, marks the first phase of the initiative, and it will be showcased at the prestigious GMA venue on Via Del Babuino 78, alongside Pedro Sandoval, heralding a new era in the fusion of digital innovation and traditional art.
In collaboration with artists, collectors, museums, and prestigious galleries, WISe.ART and GMA are thrilled to present the ‘Digital Renaissance Project Italy’. From 2024 to the Jubilee year 2025, this ambitious project will digitize the Italian Renaissance artistic heritage, using ultra-high-definition imagery and digital enhancements. This effort is a milestone in transitioning Italian artistic heritage into the digital age, extending its reach to a global audience.
As part of the initiative, an exclusive Renaissance Coin will be launched, providing access to historic art treasures through WISe.ART. This project connects art enthusiasts worldwide via the Internet, allowing them to immerse in and admire this extraordinary artistic heritage, some of which were previously limited to museums and historical sites. This technological breakthrough enables these treasures to be viewed and appreciated globally.
Revolutionizing Art Investments with Artistic Security Tokens:Â The Renaissance Coin is a revolutionary innovation, distinct from Bitcoins and NFTs. Operating within a regulated framework, these Artistic Tokens offer legal security akin to traditional stocks, providing a reliable and legally compliant art investment option.
Connecting Physical and Digital Worlds:Â The Artistic Security Tokens uniquely connect physical artworks to their digital counterparts, offering an investment experience that honours the legacy and materiality of art.
Advanced Technology at the Core:Â The WISe.ART platform employs cutting-edge blockchain technology, including NFTs on the Hedera blockchain, ensuring a secure, efficient, and transparent market for trading luxury collectibles and artworks.
Balancing KYC and Anonymity:Â The WISe.ART platform innovatively balances Know Your Customer (KYC) regulations with user anonymity, facilitated by the TrustECoin token launching in May, enabling discreet yet compliant NFT trading.
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Two Decades of Security and Authenticity:Â WISeKey, with its vast experience in security and object authentication, ensures maximum security and authenticity for artworks and their digital twins, minimizing the risks of digital counterfeiting.
Strategic Multichain Approach and Global Partnerships:Â WISeKey’s strategic partnerships, including with Hedera, and GMA, the platform for unique NFT rights of the Italian Renaissance, reinforce its unique market position. This multichain approach enhances the platform’s capabilities in crypto market expertise and innovative data market offerings.
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