OpenGate Capital (“OpenGate”), a global private equity firm, announced that its portfolio company, CoreMedia (the “Company”), a global leader in Digital Experience Platform (DXP) and Content Management software solutions, has acquired two companies: BySide, a provider of SaaS customer journey, engagement, and personalization solutions, and Smarkio, a provider of SaaS chatbot solutions to B2C brands. Financial terms of the acquisitions were not disclosed.
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“In the context of rising competition for B2B and B2C digital brands, the value proposition of CoreMedia’s digital experience platform is extremely clear for companies looking to push the boundaries of customer experience, and we are excited to support the Company as it grows.”
The acquisitions of BySide and Smarkio reinforce CoreMedia’s position as a leading end-to-end solution for composing, managing, delivering, and optimizing digital experiences for customers. Specifically, the add-on investments expand CoreMedia’s real-time personalization and automation capabilities. Together, they help solidify CoreMedia’s leadership in the DXP market, covering all aspects of the customer journey and experience.
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“We are thrilled for CoreMedia to add these innovative companies to its platform. The investments represent a next step towards the Company’s creation of a cohesive and immersive digital experience platform and highlights its focus on product innovation and personalization capabilities,” said Andrew Nikou, OpenGate Capital’s Founder and Managing Partner. “In the context of rising competition for B2B and B2C digital brands, the value proposition of CoreMedia’s digital experience platform is extremely clear for companies looking to push the boundaries of customer experience, and we are excited to support the Company as it grows.”
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