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Cloud Ratings Initiates Research Coverage of Sales Engagement Platform Software

Cloud Ratings Initiates Research Coverage of Sales Engagement Platform Software

Cloud Ratings has initiated research coverage of the Sales Engagement Platform Software category.

Ranked vendors included Amplemarket, Apollo.io, ClearSlide, Close, Groove, Hubspot, InsideSales, Klenty, Lemlist, Mailshake, MixMax, Outplay, Outreach, PersistIQ, Reply, Revenue.io, RevenueGrid, RightBoundSalesloft, Upscale, VanillaSoftYesWare, and ZoomInfo.

Over 25,000 customer ratings (inclusive of vendor-supplied Net Promoter Score – or NPS – data) factored into the Sales Engagement Platform Software category assessment.

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Defining Sales Engagement Platform Software:

Sales Engagement Platform Software is a comprehensive product suite designed to optimize and streamline sales processes, fostering meaningful interactions between sales representatives and prospects throughout the sales cycle.By integrating various functionalities such as email tracking, automated outreach, sales cadences, and CRM synchronization, the platform empowers sales teams to efficiently engage with leads, personalize communication, track customer interactions, and manage follow-ups, ultimately enhancing productivity, increasing conversion rates, and driving revenue growth.

“Choosing the right Sales Engagement Platform is critical to maximizing your sales team effectiveness, especially in a challenging revenue environment,” commented Matt Harney, Founder of Cloud Ratings. “Our Cloud Ratings research agenda continues to prioritize the Sales function, including our 2023 coverage of Partner Relationship Management (PRM) Software, Sales Conversation Intelligence Software, Sales Compensation Software, Digital Sales Room Software, and the Demo Automation + Pre-Sales Software category.”

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Cloud Ratings is a customer outcomes-focused, data-driven software research analyst firm.We exist to allow organizations to make more confident, lower-risk software purchasing decisions.

Built upon investigative customer interviews, our True ROI Reports quantify and provide 3rd party validation of a software product‘s business value

Our Cloud Ratings Category Report research methodology combines user reviews with verified vendor data to impartially identify leading software products.

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[To share your insights with us, please write to sghosh@martechseries.com]

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