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Plative Makes Significant Investment to Expand and Scale AI and Analytics Practice

Plative Makes Significant Investment to Expand and Scale AI and Analytics Practice

Plative announced its plans to invest a significant amount of the company’s profits over the next 5 years to expand and scale its AI and analytics practice to further invest in the creation of “Actually Impactful” generativeย artificial intelligenceย solutions for its clients. Plative will bring to market aย new breedย of solutions focused on functional, impactful and already existing practical applications of AI that are informed by a company’s existing datasets from the likes ofย CRM,ย ERP,ย Cloud Data Warehouse, and BI platforms.

“Every single conversation we’re having with our customers’ executives touches on what real, practical and tangible AI solutions are available to them today that can generate cost savings, expanded customer-facing capabilities, or increased revenue retention in a secure and scalable manner.” Saysย Paulo Kaiser, CEO ofย Plative. “Our increased investment in AI will be focused on bringing to marketย  the practical, powerful, and secure solutions and accelerators thatย  we’ve already developed for ourselves and select innovative customers.”

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Plative has implemented several secure and customized AI solutionsย  natively inย Salesforce,ย NetSuiteย andย Slackย utilizingย OpenAI,ย Anthropicย and Cohere, as well as other AI-related technologies. The company will initially continue its focus on developing and packaging practicalย IP and accelerators that proactively serve up information from a customers’ย CRM,ย ERP, cloudย data warehouses, and internalย wikisย to enable organizations to empower their people with business insights and interact with data in more natural ways.

Immediately available to clients are accelerators and solutionsย  that can generate automated customer meeting/interaction summaries, customer sentiment reports, AI powered company briefings,ย natural languageย Q&A with a company’s content library, plainย englishย querying ofย business intelligenceย platforms, and more.

In parallel,ย Plative will continue to bolster and optimize its existing industry-leading practice areas inย Salesforce.comย andย Oracle NetSuiteย to continue developingย AI-enabledย solutions that complement both platforms.

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[To share your insights with us, please write toย sghosh@martechseries.com]

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