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observIQ Rebrands as Bindplane to Lead the Future of Observability with an OpenTelemetry-Native Telemetry Pipeline

observIQ Rebrands as Bindplane to Lead the Future of Observability with an OpenTelemetry-Native Telemetry Pipeline

ObservIQ has rebranded to Bindplane, aligning its identity with its flagship OpenTelemetry-native platform, designed to simplify observability and security data management for enterprises. Bindplane’s platform unifies telemetry sources into a scalable, customizable solution, empowering organizations with deep visibility and control while enhancing existing observability tools and eliminating vendor lock-in.

observIQ, a top-10 OpenTelemetry contributor and leader in the telemetry pipeline space, has rebranded to Bindplane, aligning its brand with its flagship product and mission to simplify OpenTelemetry and help enterprises get more out of their observability and security data. Bindplane continues to set the standard as the first OpenTelemetry-native telemetry platform on the market, delivering exceptional value and innovation to organizations worldwide.

Also Read: CIO Influence Interview with Kevin Bocek, Chief Innovation Officer at Venafi

A New Chapter for Observability Innovation:

The rebranding to Bindplane reflects the company’s deep commitment to unifying disparate telemetry sources into one seamless, powerful platform, enabling organizations to bind different telemetry planes together for a more efficient and effective observability strategy.

“As Bindplane, we’re reinforcing our commitment to lead the way in observability and telemetry management,” said Mike Kelly, CEO of Bindplane. “By aligning our brand with our platform, we are doubling down on our promise to provide customers with the most powerful, scalable, and cost-effective telemetry pipeline on the market. It also sets the stage for a new era of the Unified Telemetry Platform.”

An OTel-Native Telemetry Pipeline:

At the heart of Bindplane’s platform is its OTel-Native Telemetry Pipeline, a core differentiator that empowers organizations with a lasting, cutting-edge telemetry framework that addresses their observability and security needs without the risk of vendor lock-in. Designed to scale, Bindplane’s OpenTelemetry-based solution allows enterprises to customize their telemetry architecture, supporting growth and innovation in a rapidly changing tech landscape. With Bindplane, organizations gain a truly open, scalable solution built to support both current and future observability demands. Bindplane customers see much more scale than the competition—often managing more than 500k agents.

Building OTel Fluency and a Unified Telemetry Platform:

Bindplane is more than just a telemetry pipeline; it’s a strategic partner in helping organizations become OTel fluent, empowering them to leverage OpenTelemetry to its full potential. By providing a Unified Telemetry Platform that integrates seamlessly with existing observability solutions, Bindplane enhances, rather than competes with, the tools already in place. This approach allows organizations to gain comprehensive visibility across their infrastructure while maintaining flexibility and control. With Bindplane, enterprises can unify and streamline their telemetry data, enabling a cohesive observability strategy that supports their unique goals and complements their current technology stack.

Partnering for Success: Support from Industry Leaders:

Bindplane’s mission to drive observability innovation is strengthened by its partnerships with some of the most trusted names in the tech industry. Partners like Google, Honeycomb, and SADA have been integral to Bindplane’s journey, each offering unique insights and expertise that reinforce Bindplane’s powerful observability platform.

“As one of OpenTelemetry’s biggest contributors, we are philosophically aligned with Bindplane on the power of OTel-native telemetry practices. By partnering with Bindplane, together we can speed up customers’ ‘Mean Time to Revelation’ as they modernize their observability and telemetry practices into a unified, fast, and collaborative platform like Honeycomb,” said Jason Robinson, Senior Vice President of Global Revenue at Honeycomb.

Also Read: CIO Influence Interview with Anuj Jaiswal, Vice President of Products at Fortanix

Key Benefits of Bindplane:

Unified Telemetry

  • Total Control Over Data: Gather metrics, logs, and traces effortlessly with a single, standardized tool.
  • Streamlined Operations: Simplify the complex world of telemetry with Bindplane, making data collection, transformation, and routing more efficient than ever.

Unified Fleet

  • Scalable and Remote Deployment: Manage thousands of OTel collectors remotely from an interface that scales with your needs.
  • Enhanced System Performance: Optimize reliability and performance through streamlined agent management and data routing processes.

Unified Control

  • Cut Observability Costs by 40% or More: Leverage Bindplane’s intelligent processing and routing controls to slash your observability costs significantly.
  • Maximize Strategic Value: Drive standardization, enrichment, and masking of telemetry data to enhance its utility, security, and compliance.

[To share your insights with us as part of editorial or sponsored content, please write to psen@itechseries.com]

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