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WISe.ART Revolutionizes the NFT Marketplace with the Launch of a New Groundbreaking Authentication System

WISe.ART Revolutionizes the NFT Marketplace with the Launch of a New Groundbreaking Authentication System

WISeKey International Holding Ltd. (“WISeKey”)a leader in cybersecurity, digital identity, and Internet of Things (IoT) solutions operating as a holding company, announced that its subsidiary WISe.ART, an emerging force in the digital arts marketplace, has introduced a novel authentication system for NFTs (Non-Fungible Tokens) that promises to address the industry’s counterfeit and illegal sales challenges. With the rising prominence of NFTs, this development could not have come at a more pivotal time, ensuring that the digital future is built on trust, authenticity, and innovation.

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New key features of WISe.ART’s offering include:

  • Irreversible Linking: Beyond just digital assurance, WISe.ART bridges the gap between the digital and physical realms. It creates an unbreakable bond between a digital asset and its physical counterpart, should one exist.
  • White-labeling and Distinctive Designs: Every asset on the platform with be identified using uniquely identifiable marks exclusive to the WISe.ART platform.

Of note, these upgraded features expand WISe.ART’s existing offerings which include:

  • Proof of Authenticity: WISe.ART ensures every NFT purchased is genuine, providing peace of mind for buyers and collectors in an industry frequently overshadowed by forgery concerns.
  • Respect for Privacy with Robust KYC: While the platform champions user anonymity, it simultaneously implements rigorous Know Your Customer (KYC) processes to prevent illegal activities and ensure a transparent, clean marketplace.
  • State-of-the-art Security: Collaborating with WISeKey’s security technologies, WISe.ART guarantees unparalleled protection throughout the NFT journey, from creation to sale.

WISe.ART is one of the first companies in the space to connect authentication of a digital and physical item, screen users using a KYC process and is the only NFT platform that uses its own technology. Furthermore, WISe.ART platform has its own vetting committee with a genuine artistic direction.

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As the world gravitates towards a digital future, NFTs are undeniably poised for exponential growth. They represent more than just art – they are the very essence of digital ownership, offering tangible value in virtual spaces. Their applications, from gaming to real estate, and the potential they hold for artists, creators, and investors alike, make them a cornerstone of the digital evolution.

WISe.ART’s CEO Carlos Moreira, commented, “We believe in a future where digital assets are as valuable, if not more so, than physical ones. We are pioneering the future of digital ownership and our mission at WISe.ART is to ensure that this future is authentic, secure, and accessible to all.”

The launch of WISe.ART’s authentication system is not just a game-changer for the NFT industry; it’s a beacon for the digital era.

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[To share your insights with us, please write to sghosh@martechseries.com]

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