Phunware, Inc., the pioneer of Location Based SaaS that offers the only fully integrated enterprise cloud platform for mobile that enables brands to engage, manage and monetize anyone anywhere, announced a series of strategic cost saving measures designed to improve its financial performance and to position it for sustainable, long-term success.The Company expects to realize annual run-rate cost savings upwards of $5.0 million.
As part of its strategic cost optimization efforts, the Company has made the difficult but necessary decision to implement a reduction in force, impacting approximately 33% of Phunware’s workforce across all departments. This decision is not a reflection on the dedication or performance of these team members, but rather a strategic action to refocus the Company’s efforts on its most promising revenue generating opportunities and ensure Phunware‘s continued success in the rapidly evolving mobile technology landscape.
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“We deeply appreciate the contributions of all our employees to get Phunware to where it is today, and this decision was not taken lightly,” said Russ Buyse, Chief Executive Officer of Phunware. “We are providing support to those affected during this transition period and we remain committed to treating everyone with respect and dignity. Our focus now is to maximize growth opportunities by concentrating our resources on speeding adoption of our location based-platform in healthcare, hospitality, and beyond.”
In addition to the workforce reduction, Phunware is implementing several other cost-cutting measures to become a leaner and more efficient company. These include streamlining operations, reducing non-essential expenses, and optimizing use of existing resources to further enhance efficiencies.
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“We believe these strategic actions will significantly lower our operating costs, improve our financial performance and ultimately enhance shareholder value,” said Troy Reisner, Chief Financial Officer of Phunware. “While these decisions are challenging, they are critical steps on our path to profitability and long-term corporate success.”
Phunware remains committed to its mission of helping enterprises create category-defining mobile experiences and will continue to serve its global customers with the same level of quality, innovation, and dedication.
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